OPD – the IO Product Development Process & Management Tool
- A superior IO New Product Development Management System called OPD
- OPD replaces the Stage-Gate Process which was first introduced to the business environment in the 1980’s. IO specifically developed OPD to provide a faster, lower cost and more consumer focused system that can be used for products, processes and management systems alike
- Advantages of OPD over other systems
- Emphasis is on Innovation versus on Process and Delivery
- Core focus on Customer throughout
- Comprehensive Ideas Generation at the Front End
- Optimises delivery of True Innovation
- Is not ‘easy to Kill Good Ideas’
- Fluid System – changes can be made without major revisions and repeating stages
Supporting Marketing & Innovation Tools
IO have a range of supporting Marketing and Innovation Tools which can be employed and used based on our client’s needs. We are also able to create bespoke tools if and when required